Focus on talent, technology and flexibility

Corporate occupiers around the world appear to be continuing on a path of cautious expansion alongside increased demand for workplace flexibility. With leasing activity up in all three global regions, we expect the year to close with growth in gross absorption despite the sustained push for smart efficiency in portfolios.

  • Three defining themes for occupiers globally:

    • Talent: Tightening employment conditions across North America and Western Europe have many companies realising that their workplaces can be a key differentiator in the battle for talent. This has led to increased corporate efforts around sustainability, as well as health and wellness in the workplace. Such efforts are also driving capital investment from landlords, who are discovering that building amenities which were once optional are now mandatory if they want to attract the most discerning employers and employees.
    • Technology: The transformation of building operations and facility management due to technological innovation is just beginning to take shape, and the pace is accelerating rapidly. As the Internet of Things (IoT) allows building systems and services to be automated and connected, the ability to improve occupier service quality, while reducing cost, is increasing dramatically.
    • Flexibility: The demand for portfolio flexibility, in response to the ever increasing speed of business change, is partially responsible for the expansion of the co-working industry over the past several quarters. JLL estimates that fully 30% of all commercial office space will have some flexible component by the year 2030, and the robust growth of the co-working space over the past year validates this trend.

These themes concur with statements made in previous Global Market Perspectives that the human experience is now driving corporate real estate strategy. It is clear that a more intense focus on talent and productivity within corporate real estate portfolios is linked to an increasing emphasis on employee experience.


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